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Your brand. Their freedom.

77 cents of every dollar you spend on the grid goes directly to paying off someone's student loans. Your ad is visible to everyone watching the progress bars fill up.

Grid Availability
1,188of 1,188 squares left
Innovator's Club
89days left at current rates

Rates increase monthly for new companies. Lock in now.

1
Pick squares
Choose your spot on the 54×22 grid. Premium center squares get more visibility.
2
Upload your ad
120×120px PNG. Your logo, your message — rendered on the grid at 35×35.
3
People get freed
77¢ of every dollar goes to the loan fund. Watch 3 progress bars move.

What You'll See

A walkthrough of the advertiser experience, from signup to analytics.

Step 1Pick Your Squares

Click squares to select. Blue = selected. Outlined = premium zone.

4 squares selected
Block tier
$280.00 CAD
monthly
Step 2Upload Your Ad
Drop image or browsePNG or JPEG, max 500KB

Upload one image for all squares, or toggle to upload a different image per square.

Mode
Single
Per square
Click URL
https://your-site.com
Step 3Review & Pay
Squares4 (block tier)
TermMonthly
Term discount-$0.00
HST (13%)$36.40
Total$316.40 CAD
I agree to the Terms & accept beta risk
Pay with Stripe
After PurchaseYour Dashboard
Your Impact
$215.60
contributed to student loan payoffs
1,247
Page Views
38
Ad Clicks
3.05%
Click Rate
SquareViewsClicksCTR
#2471,247181.44%
#2481,247120.96%
#3011,24750.40%
#3021,24730.24%

See exactly how each square performs — impressions, clicks, and click-through rate updated in real time.

Innovator's Club Rates

Join the Innovator's Club — lock in the lowest rates

TierSquaresStandard/sq/moPremium/sq/mo
single1$85$170
starter2-3$77$154
block4-7$70$140
takeover8-15$63$126
sponsor16+$55$110
Term discounts: Quarterly 20% off · Annual 40% off (billed upfront)
All prices in CAD. HST (13%) added for Canadian advertisers.
Returning Innovator's Club members get 30% off standard rates permanently.

Post About It. Pay Less.

Help us spread the word and your rate drops. Post a video about PMSL on your company or founder's Instagram, TikTok, and X (same video, all 3 platforms) and your monthly rate drops to 2 figures.

No Video
Standard Rate
3-figure monthly fees
1 Video (3 Platforms)
Creator Rate
~60% off — 2-figure monthly
3 Videos / Month
Champion Rate
~70% off — best rate available

Videos must be posted on official company or founder channels. We verify before applying the discount. Discount applies to the following month's billing cycle.

Sponsor Tier (16+ squares)

  • • Company name in monthly transparency report
  • • Logo placement in story section header
  • • Priority notification for Feature Square auctions

Creative Specs

  • • Primary: PNG, 120×120px (rendered at 35×35px on grid)
  • • Also accepted: SVG, JPG (discouraged)
  • • Max file size: 500KB
  • • Color mode: sRGB
  • • 4px safe zone inside border

Feature Squares

4 premium 2×2 blocks (one per quadrant) — auctioned monthly. Starting bid: $500/mo. Bidding closes on the 25th.

View current auctions →